Hybridisation

Those we consider allies today may become competitors tomorrow; those we consider competitors may be our best allies in the future; and particularly, those we thought we had had nothing to do with will soon most likely become our important competitors or allies…

Enterprises, universities, public institutions, research laboratories, schools and elected officials: walk towards the heteroclite! Do not trap clients, citizens, pupils, collaborators, specific disciplines, your partners, your competitors, yourself or your job into set boxes! Make improbable weddings!

Let us all be centaurs!

Organisational models, recruiting, partnerships, training, strategy, innovation, management: hybridise yourself, hybridise everything! In other words, go towards the heteroclite, drop your anchor as far as possible towards what is, towards what seems the most estranged to yourself.

Understanding

Understanding

Understanding

Understanding

Let us all be centaurs!
A praise of hybridisation

 

This essay analyses a steady trend in our contemporary society, which is hybridisation. In brief: the world that surrounds us is more and more hybrid. Hybridisation is the characteristic of anything that is mixed-up, contradictory, heteroclite. It is everything that does not fit the traditional boxes. Nothing escapes it: objects, territories, identities, materials, products and services, politics, consumer habits and trade, enterprises and public institutions, jobs, buildings, ways to innovate and work, education, etc. We are witnessing the emergence of new combinations and re-combinations; we are entering into an era of improbable weddings!

This creates unease within society, because things, situations and beings that used to fit the boxes no longer do and all the traditional definitions are being smashed into pieces. However, hybridisation –  if we tame it – can be a real opportunity for humans, for enterprises, for public institutions and society.

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